The Fairmont Ambassador Seoul is located on the prestigious Yeouido Island, within the Parc.1 complex, a major business, shopping, and entertainment destination in Seoul. Positioned in a modern skyscraper with floor-to-ceiling glass, the hotel offers guests panoramic views of the city skyline and the Han River. Its central location provides easy access to The Hyundai Seoul department store and Yeouido Park, along with excellent connections to the city's metro network, making it a prime spot for both business and leisure
The Fairmont Ambassador Seoul was designed by the acclaimed architect Sir Richard Rogers, through his firm Rogers Stirk Harbour + Partners (RSHP). Part of the massive Parc. 1 complex on Yeouido Island, the hotel's design is characterized by its stunning, modern aesthetics and its incorporation of traditional Korean architectural motifs. A key feature is the exterior, marked by prominent red columns that symbolize dignity and refinement, inspired by elements of classic Korean palace architecture.
Inside, the sophisticated interiors, designed in conjunction with RSHP by Leonard Design Architects, maximize natural light, with almost every level encased in floor-to-ceiling glass to provide panoramic views of the Han River and Seoul's cityscapes. The overall design creates a unique urban destination that blends a modern, cosmopolitan atmosphere with a deep respect for local heritage.
The Fairmont Ambassador Seoul's design theory is a fusion of modern luxury with inspiration from traditional Korean culture, orchestrated by world-renowned architect Richard Rogers
. Located within the Parc.1 complex on Yeouido Island, the hotel offers a contemporary aesthetic featuring bold design elements while paying homage to Korea's architectural heritage. A key motif inspired by traditional palace architecture is the use of symbolic red columns throughout the hotel, which evoke an atmosphere of elegance and refinement.
This theme is balanced by a modern design language that emphasizes connectivity to its environment, with almost every level featuring floor-to-ceiling glass to maximize panoramic views of the Han River and the bustling city. Guest rooms combine sophisticated interiors with modern furniture in a neutral color palette, creating a refined and relaxing space that is complemented by lavish marble bathrooms. This design philosophy ensures that guests experience a unique blend of heritage and contemporary grandeur, offering a distinctly modern Seoul urban lifestyle.
The development was overseen by the property company Parc 1 Property. The Parc. 1 project is the result of a collaborative effort involving various design and engineering firms, including the renowned architecture firm Rogers Stirk Harbour + Partners (RSHP), which designed the hotel as part of the wider complex.
offers sophisticated facilities that include a variety of luxurious room and suite options. The lavish accommodations include the Penthouse with a remarkable view of the Han River, the Diplomatic Sky Suite with living and dining rooms, and the Premier Suite with panoramic views. Guests with Fairmont Gold access enjoy exclusive privileges like private check-in, dedicated concierge services, and access to the Fairmont Gold Lounge. The lounge provides a daily breakfast, afternoon tea, and evening canapés.
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